20 Famous Brands That Have Undergone Successful Name Changes
Yesterday we took a look at how the logos of some famous corporations and brands have changed over the years, and you may have notices that some, like IBM and Firefox were radically different from their first to most recent logo. This isn’t because of a simple drastic re-design, but because those companies actually changed their names along the line. There are many reasons why companies and their brands will change names, usually because of a merger or sale along the way. In some cases the loss of a familiar name and iconic brand has sent consumers looking elsewhere, but in some cases, as shown here, they become much more successful than ever. [VIA]
Corporate and company logos have been around for a long, long time. It’s how we are able to identify trusted brands, or to catchour eye to entice us to try something new. Technology is always evolving, as are the logos of some of the most established and recognized technology company logos. Today’s infographic takes a look at several well known and instantly recognizable logos and how they arrived at their current designs. [VIA]
From Postmedieval homes in the new colonies, to the McMansions that have sprung up in the last decades to everything in between, the architecture of the American home is a very interesting journey. This infographic hits just about every style of home in the past 400+ years since the founding of Jamestown, Virginia to now. What’s your favorite? [VIA]
Unlike most professional sports, there has never been a standard size for an entire baseball field. Outside of the rules stating that there are 90 feet between bases and that the pitching rubber must be 60 feet, 6 inches from home plate the rest of the field is fair game. This leads to some very interesting configurations and looks to different stadiums. What was once a product of placement (both Fenway Park and Wrigley Field were build on existing asymmetrical city blocks) has now given way to intentionally designed asymmetry as seen in Citizen’s Bank Park in Philadelphia, or perfect symmetry like that in the Rogers Centre in Toronto (one of only two MLB parks still using Astroturf — the other being Tropicana Field in Tampa). Today’s infographic takes a look at all these unique parks, including an overlay to show how most are actually quite similar as well — until you hit those tricky outfield corners that is! [VIA]
Today’s infographic helps to illustrate the meaning and emotions conveyed by certain colors. It also highlights some corporate logos that utilize these colors to tap into these subconscious meanings. How many logos and companies have been successful in tapping into these emotions with their color schemes? [VIA]
Today’s video from PBS covers the basic elements of how to design an appealing website. A brief history of web design from HTML through CSS and Javascript is included, as well as why some elements of webpages are more appealing than others to the users. This is a great brief intro to web design for marketing or business students, as well as programmers.
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Today’s infographic is a nice, concise explanation of color theory for art students, graphic designers, and anyone would would like to unleash the power and meaning of color. [VIA]